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Sep 2025
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Home/Insights/Retailers/anniesloan.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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163K
Revenue
Sep 25
93.2K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

AnnieSloan.com is a website that provides information and sells a variety of products related to home decor and interior design. Their range of items includes premium paints, brushes, stencils, and techniques books. The website offers inspirational content, tutorials, and tools for individuals interested in creating unique and personalized living spaces.

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anniesloan.com Annual Revenue and Growth

anniesloan.com's annual sales on its online store amounted to $2M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to remain broadly in line with last year.

Annual Revenue (GMV)2024
$2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
anniesloan.com revenue by year

anniesloan.com's monthly revenueOVER TIME
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Over the past three months, anniesloan.com revenue has experienced decline of 8.5%, compared to the preceding three months.

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anniesloan.com revenue decline for last six months
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OVERVIEW
In September 2025, anniesloan.com, operating in the home_and_garden industry, generated $163,036 in online sales, significantly above the median of $113,901, but far from industry leader homedepot.com's $1,279,366,314. The site recorded a conversion rate between 1.00-1.50%, lower than the high benchmark of 3.36%, with an average order value (AOV) ranging from $100-125, well below the high AOV of $677. With 93,213 sessions, anniesloan.com exceeded the median of 32,433 sessions but remained a fraction of homedepot.com's impressive 148,597,767 sessions, highlighting room for growth in customer engagement and conversion.
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anniesloan.com competitors

In September 2025, anniesloan.com generated $163,036 in revenue from 1,327 transactions with 93,213 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. Compared to its competitors, dixiebellepaint.com outperformed anniesloan.com with $166,506 in revenue from 1,323 transactions and 53,258 sessions, showing a higher AOV of $125-150 and a superior conversion rate of 2.00-2.50%. However, anniesloan.com had a much larger audience and higher revenue than cottlegunn.com, realmilkpaint.com, and carverjunkcompany.com, showcasing its strong market presence despite facing stiff competition in the furniture paint industry. The competitors' varying performance metrics indicate a diverse landscape, with anniesloan.com excelling in certain areas while lagging behind in others.

dixiebellepaint.com screenshot
#1 dixiebellepaint.com
166.5K
Revenue
53.3K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
cottlegunn.com screenshot
#2 cottlegunn.com
5.9K
Revenue
2K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
realmilkpaint.com screenshot
#3 realmilkpaint.com
7.4K
Revenue
7.1K
Sessions
0.0-0.5%
Conv. rate
$250-275
AOV
carverjunkcompany.com screenshot
#4 carverjunkcompany.com
7.1K
Revenue
3.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
anniesloan.com vs top market performers
anniesloan.com
top retailers
conversion rate vs average order value for anniesloan.com and its competitors
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Revenue share by device at anniesloan.com

In September large majority of sales on anniesloan.com, 94% was finalized on desktop devices, with 5.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on anniesloan.com, 94% was finalized on desktop devices, with 5.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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anniesloan.com channels

Identify top traffic channels that drive growth for anniesloan.comand discover how performance of traffic channels has changed over time.

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anniesloan.com Google Ads spend

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anniesloan.com devices

Review anniesloan.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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anniesloan.com top markets

Explore anniesloan.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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anniesloan.com country & global rank

Assess the ranking of anniesloan.com among other retailers within its primary country and worldwide.

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