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Oct 2025
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Home/Insights/Retailers/americanlawnmower.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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46.8K
Revenue
Oct 25
16.6K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

AmericanLawnmower.com is an online platform known for selling a diverse range of lawnmowers and related equipment. The website offers a vast selection of manual, reel, electric, and cordless lawnmowers, along with additional accessories such as replacement parts and blades. It provides customers with a convenient way to browse and purchase lawn maintenance products.

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americanlawnmower.com Annual Revenue and Growth

americanlawnmower.com's annual sales on its online store amounted to $790.8K in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$790.8K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
americanlawnmower.com revenue by year

americanlawnmower.com's monthly revenueOVER TIME
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Over the past three months, americanlawnmower.com revenue has experienced decline of 43%, compared to the preceding three months.

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americanlawnmower.com revenue decline for last six months
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OVERVIEW
In October 2025, americanlawnmower.com generated $46,792 in online sales with a conversion rate between 1.50-2.00%, notably below the home_and_garden median of $117,921 and the high benchmark of 3.47%. Their average order value (AOV) ranged from $150-175, significantly lower than the sector's high of $676, and they recorded 16,615 sessions, far beneath the median of 30,856 sessions and the leading store's staggering 152,722,965 sessions. Overall, these metrics indicate potential growth areas for americanlawnmower.com in a competitive home_and_garden marketplace.
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americanlawnmower.com competitors

When comparing americanlawnmower.com to its competitors in October 2025, we see that americanlawnmower.com generated a revenue of $46,792 from 283 transactions with 16,615 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. In contrast, earthwisebags.com had a revenue of $16,923 from 104 transactions with 3,852 sessions, achieving a higher conversion rate of 2.50-3.00%. lawnmaster.com generated $45,609 in revenue from 327 transactions with 18,780 sessions, with a slightly lower AOV of $125-150 but a similar conversion rate. On the other hand, greenworkstools.com stood out with a significantly higher revenue of $2,307,094 from 7,428 transactions with 478,262 sessions, featuring a higher AOV of $300-325 but a similar conversion rate. Lastly, snowjoe.com had a revenue of $20,525 from 114 transactions with 22,454 sessions, with an AOV of $175-200 and a lower conversion rate of 0.50-1.00%. Overall, americanlawnmower.com performed competitively in terms of revenue and conversion rate compared to its industry peers.

earthwisebags.com screenshot
#1 earthwisebags.com
16.9K
Revenue
3.9K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
lawnmaster.com screenshot
#2 lawnmaster.com
45.6K
Revenue
18.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
greenworkstools.com screenshot
#3 greenworkstools.com
2.3M
Revenue
478.3K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
mowersdirect.com screenshot
#4 mowersdirect.com
1.7K
Revenue
159.9
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
snowjoe.com screenshot
#5 snowjoe.com
20.5K
Revenue
22.5K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
americanlawnmower.com vs top market performers
americanlawnmower.com
top retailers
conversion rate vs average order value for americanlawnmower.com and its competitors
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Revenue share by device at americanlawnmower.com

In October large majority of sales on americanlawnmower.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In October large majority of sales on americanlawnmower.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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americanlawnmower.com channels

Identify top traffic channels that drive growth for americanlawnmower.comand discover how performance of traffic channels has changed over time.

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americanlawnmower.com Google Ads spend

Evaluate americanlawnmower.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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americanlawnmower.com devices

Review americanlawnmower.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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americanlawnmower.com top markets

Explore americanlawnmower.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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americanlawnmower.com country & global rank

Assess the ranking of americanlawnmower.com among other retailers within its primary country and worldwide.

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