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Jan 2026
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Home/Insights/Retailers/americanlawnmower.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for americanlawnmower.comamericanlawnmower.com

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45.1K
Revenue
Jan 26
14.2K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

AmericanLawnmower.com is an online platform known for selling a diverse range of lawnmowers and related equipment. The website offers a vast selection of manual, reel, electric, and cordless lawnmowers, along with additional accessories such as replacement parts and blades. It provides customers with a convenient way to browse and purchase lawn maintenance products.

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americanlawnmower.com Annual Revenue and Growth

americanlawnmower.com's annual sales on its online store amounted to $658.7K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$658.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
americanlawnmower.com revenue by year

americanlawnmower.com's monthly revenueOVER TIME
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Over the past three months, americanlawnmower.com revenue has experienced decline of 5%, compared to the preceding three months.

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americanlawnmower.com revenue decline for last six months
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OVERVIEW
In January 2026, americanlawnmower.com generated $45,107 in online sales, significantly below the home_and_garden median of $122,772, with sessions totaling 14,204, far less than the median of 34,453. The site's conversion rate ranged from 1.50-2.00%, underperforming compared to the high benchmark of 3.41%, while its average order value (AOV) fell between $150-175, notably lower than the industry high of $677, indicating challenges in competition within a market led by homedepot.com, which dominated with sales exceeding $1.45 billion.
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americanlawnmower.com competitors

In January 2026, americanlawnmower.com generated a revenue of $45,107 with 263 transactions and 14,204 sessions, resulting in an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. In comparison, its competitor earthwisebags.com had a revenue of $16,146 with 125 transactions and 4,308 sessions, an AOV of $125-150, and a higher conversion rate of 2.50-3.00%. Another competitor, lawnmaster.com, generated $15,890 in revenue from 169 transactions and 7,523 sessions, with an AOV of $75-100 and a conversion rate of 2.00-2.50%. On the other end of the spectrum, greenworkstools.com reported a significantly higher revenue of $1,458,649 with 5,889 transactions and 496,700 sessions, boasting an AOV of $225-250 and a conversion rate of 1.00-1.50%. Lastly, snowjoe.com had a revenue of $29,141 with 165 transactions and 27,473 sessions, an AOV of $175-200, and a conversion rate of 0.50-1.00%. Overall, while americanlawnmower.com falls in the mid-range in terms of revenue and conversion rate among its competitors, it stands out for its relatively higher AOV.

earthwisebags.com screenshot
#1 earthwisebags.com
16.1K
Revenue
4.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
lawnmaster.com screenshot
#2 lawnmaster.com
15.9K
Revenue
7.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
greenworkstools.com screenshot
#3 greenworkstools.com
1.5M
Revenue
496.7K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
snowjoe.com screenshot
#4 snowjoe.com
29.1K
Revenue
27.5K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
americanlawnmower.com vs top market performers
americanlawnmower.com
top retailers
conversion rate vs average order value for americanlawnmower.com and its competitors
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Revenue share by device at americanlawnmower.com

In January large majority of sales on americanlawnmower.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In January large majority of sales on americanlawnmower.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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americanlawnmower.com channels

Identify top traffic channels that drive growth for americanlawnmower.comand discover how performance of traffic channels has changed over time.

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americanlawnmower.com Google Ads spend

Evaluate americanlawnmower.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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americanlawnmower.com devices

Review americanlawnmower.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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americanlawnmower.com top markets

Explore americanlawnmower.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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americanlawnmower.com country & global rank

Assess the ranking of americanlawnmower.com among other retailers within its primary country and worldwide.

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