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Jul 2025
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Home/Insights/Retailers/americancrafts.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for americancrafts.comamericancrafts.com

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113.4K
Revenue
38K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

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americancrafts.com's revenueOVER TIME
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Over the past three months, americancrafts.com revenue has experienced decline of 21%, compared to the preceding three months.

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americancrafts.com revenue decline for last six months
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OVERVIEW
For americancrafts.com in the HOME AND GARDEN industry in July 2025: revenue for online sales was $113,371 (median $124,626), conversion rate was 2.00-2.50% (3.28% highest, 0.62% lowest), AOV was $100-125 ($673 highest, $93 lowest), and sessions were 37,960 (highest 175,364,207 from homedepot.com, median 36,567).
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americancrafts.com competitors

In July 2025, americancrafts.com generated a revenue of $113,371 from 934 transactions and 37,960 sessions, with an Average Order Value (AOV) ranging between $100-$125 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, maymaymadeit.com had a revenue of $15,519 from 233 transactions and 25,874 sessions, with an AOV of $50-$75 and a conversion rate of 0.50-1.00%. scrapbook.com outperformed americancrafts.com with a revenue of $2,745,449 from 34,705 transactions and 1,036,452 sessions, AOV of $75-$100, and a conversion rate of 3.00-3.50%. brutusmonroe.com recorded a revenue of $57,713 from 416 transactions and 13,642 sessions, with an AOV of $125-$150 and a conversion rate of 3.00-3.50%. craftstash.us had a revenue of $4,522 from 40 transactions and 10,978 sessions, with an AOV of $100-$125 and a conversion rate of 0.00-0.50%. scrapbookgeneration.com achieved a revenue of $27,509 from 264 transactions and 6,695 sessions, with an AOV of $100-$125 and a high conversion rate of 3.50-4.00%. Overall, americancrafts.com falls within the range of its competitors in terms of revenue, transactions, and AOV, but lags slightly behind in conversion rate.

maymaymadeit.com screenshot
#1 maymaymadeit.com
15.5K
Revenue
25.9K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
scrapbook.com screenshot
#2 scrapbook.com
2.7M
Revenue
1M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
brutusmonroe.com screenshot
#3 brutusmonroe.com
57.7K
Revenue
13.6K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
craftstash.us screenshot
#4 craftstash.us
4.5K
Revenue
11K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
scrapbookgeneration.com screenshot
#5 scrapbookgeneration.com
27.5K
Revenue
6.7K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
americancrafts.com vs top market performers
americancrafts.com
top retailers
conversion rate vs average order value for americancrafts.com and its competitors
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Revenue share by device at americancrafts.com

In July large majority of sales on americancrafts.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on americancrafts.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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americancrafts.com channels

Identify top traffic channels that drive growth for americancrafts.comand discover how performance of traffic channels has changed over time.

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americancrafts.com Google Ads spend

Evaluate americancrafts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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americancrafts.com devices

Review americancrafts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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americancrafts.com top markets

Explore americancrafts.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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americancrafts.com country & global rank

Assess the ranking of americancrafts.com among other retailers within its primary country and worldwide.

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