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Jul 2026
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Home/Insights/Retailers/altrarunning.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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7.5M
Revenue
Jul 26
2.4M
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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Altrarunning.com is a website that specializes in selling running gear and footwear. The site features a variety of running shoes designed with foot shape and biomechanics in mind. They also offer other athletic gear and accessories, providing options for different running styles and preferences.

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altrarunning.com Annual Revenue and Growth

altrarunning.com's annual sales on its online store amounted to $46.9M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$46.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
altrarunning.com revenue by year

altrarunning.com's monthly revenueOVER TIME
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Over the past three months, altrarunning.com revenue has experienced growth of 47%, compared to the preceding three months.

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altrarunning.com revenue growth for last six months
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OVERVIEW
altrarunning.com has a conversion rate ranging from 1.50% to 2.00%, which falls within the typical running retailer range of 1.58% to 5.65%. In July 2026, the site generated $7.5 million in revenue from online sales, significantly exceeding the typical running retailer's monthly revenue of around $197,000. The average order value (AOV) for altrarunning.com is between $150 and $175, also within the typical running retailer range of $90 to $249. The website attracted 2.4 million sessions, while the typical running retailer sees about 48,900 sessions monthly, far below the traffic of larger competitors like hoka.com, which garners 14.1 million sessions.
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altrarunning.com competitors

The most significant gap is in revenue, where altrarunning.com leads believeintherun.com by $3.6 million as of July 2026. With a remarkable revenue of $7.5 million, altrarunning.com outperforms its competitors in all metrics. It boasts 44,700 transactions and 2.4 million sessions, significantly surpassing runningwarehouse.com by 22,500 transactions and 800,000 sessions. While altrarunning.com and its competitors share a similar average order value (AOV) of $150-175, their conversion rates vary; altrarunning.com records a conversion rate between 1.50-2.00%. In comparison, altrarunning.eu has a conversion rate of 2.00-2.50%, albeit with much lower revenue and transactions. runningwarehouse.com, with a conversion rate of 1.00-1.50%, falls behind in both revenue and transaction count. Meanwhile, runpacers.com stands out with a remarkably high conversion rate of 6.00-6.50%, but it still trails in overall revenue and transactions. Overall, altrarunning.com demonstrates superior performance across the board.

altrarunning.eu screenshot
#1 altrarunning.eu
111.6K
Revenue
31.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
believeintherun.com screenshot
#2 believeintherun.com
3.9M
Revenue
717.5K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
runningwarehouse.com screenshot
#3 runningwarehouse.com
3.4M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
marathonsports.com screenshot
#4 marathonsports.com
1.1M
Revenue
570.1K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
runpacers.com screenshot
#5 runpacers.com
963.4K
Revenue
84.8K
Sessions
6.0-6.5%
Conv. rate
$175-200
AOV
altrarunning.com vs top market performers
altrarunning.com
top retailers
conversion rate vs average order value for altrarunning.com and its competitors
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Revenue share by device at altrarunning.com

In July large majority of sales on altrarunning.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on altrarunning.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries altrarunning.com operates in

altrarunning.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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altrarunning.com channels

Identify top traffic channels that drive growth for altrarunning.comand discover how performance of traffic channels has changed over time.

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altrarunning.com Google Ads spend

Evaluate altrarunning.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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altrarunning.com devices

Review altrarunning.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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altrarunning.com top markets

Explore altrarunning.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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altrarunning.com country & global rank

Assess the ranking of altrarunning.com among other retailers within its primary country and worldwide.

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