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Sep 2025
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Home/Insights/Retailers/altrarunning.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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3.7M
Revenue
Sep 25
1.1M
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$150-175
AOV
Sep 25
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Altrarunning.com is a website that specializes in selling running gear and footwear. The site features a variety of running shoes designed with foot shape and biomechanics in mind. They also offer other athletic gear and accessories, providing options for different running styles and preferences.

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altrarunning.com Annual Revenue and Growth

altrarunning.com's annual sales on its online store amounted to $43.1M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$43.1M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
altrarunning.com revenue by year

altrarunning.com's monthly revenueOVER TIME
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Over the past three months, altrarunning.com revenue has experienced growth of 8.1%, compared to the preceding three months.

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altrarunning.com revenue growth for last six months
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OVERVIEW
In September 2025, altrarunning.com generated $3,729,218 in revenue from online sales, significantly surpassing the SPORTS median of $133,545, while achieving a conversion rate of 2.00-2.50%, below the industry high of 5.74%. The average order value (AOV) ranged between $150-175, lower than the top AOV of $248, with total sessions at 1,060,022, considerably above the median of 59,053, yet far behind the leading competitor hoka.com, which recorded 11,327,008 sessions.
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altrarunning.com competitors

In September 2025, altrarunning.com outperformed some of its competitors in terms of revenue, with a total revenue of $3,729,218. However, when looking at the number of transactions, altrarunning.com had 21,597 transactions, which was lower than believeintherun.com's 10,882 transactions. In terms of sessions, altrarunning.com had 1,060,022 sessions, falling behind runningwarehouse.com with 1,133,993 sessions. altrarunning.com had a competitive Average Order Value (AOV) range of $150-175, similar to most of its competitors. The conversion rate for altrarunning.com was in the range of 2.00-2.50%, which was lower than runpacers.com with a conversion rate of 5.50-6.00%. Overall, altrarunning.com demonstrated strong revenue performance, but there is room for improvement in transaction numbers and conversion rates compared to its competitors.

altrarunning.eu screenshot
#1 altrarunning.eu
1.4M
Revenue
329.9K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
believeintherun.com screenshot
#2 believeintherun.com
3.5M
Revenue
691.7K
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
runningwarehouse.com screenshot
#3 runningwarehouse.com
2.3M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
marathonsports.com screenshot
#4 marathonsports.com
726.1K
Revenue
454.5K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
runpacers.com screenshot
#5 runpacers.com
1M
Revenue
88.6K
Sessions
5.5-6.0%
Conv. rate
$175-200
AOV
altrarunning.com vs top market performers
altrarunning.com
top retailers
conversion rate vs average order value for altrarunning.com and its competitors
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Revenue share by device at altrarunning.com

In September large majority of sales on altrarunning.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on altrarunning.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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altrarunning.com channels

Identify top traffic channels that drive growth for altrarunning.comand discover how performance of traffic channels has changed over time.

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altrarunning.com Google Ads spend

Evaluate altrarunning.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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altrarunning.com devices

Review altrarunning.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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altrarunning.com top markets

Explore altrarunning.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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altrarunning.com country & global rank

Assess the ranking of altrarunning.com among other retailers within its primary country and worldwide.

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