afw.com
AFW.com is an online platform that sells a wide range of furniture and home decor items. They offer an extensive selection of products for various areas of the home, including living rooms, bedrooms, dining rooms, and outdoor spaces. The website provides a user-friendly interface for customers to explore and purchase items to enhance their living spaces.
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afw.com Annual Revenue and Growth
afw.com's annual sales on its online store amounted to $62.2M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to accelerate.
afw.com's monthly revenueOVER TIME
Over the past three months, afw.com revenue has experienced growth of 23%, compared to the preceding three months.
afw.com competitors
In June 2026, afw.com generated $6,830,987 in revenue from 10,501 transactions and 1,219,642 sessions, with an average order value (AOV) of $650-675 and a conversion rate of 0.50-1.00%. In contrast, ashleyfurniture.com dominated the market with $174,258,127 in revenue from 142,878 transactions over 26,785,720 sessions, boasting a higher AOV of $1200-1225 and a similar conversion rate. colemanfurniture.com recorded $4,533,793 in revenue, albeit with fewer transactions (2,880) and sessions (752,719), reflecting a significantly higher AOV of $1550-1575. americanfreight.com, with a lower revenue of $1,289,385, outperformed in conversion rates at 1.50-2.00% despite a lower AOV of $400-425. Other competitors like afd-furniture.com and americanfurnitureofslidell.com fell behind significantly in both revenue and transactions, indicating afw.com maintains a competitive position, though with potential growth areas in conversion efficiency and session engagement.
Revenue share by device at afw.com
In June large majority of sales on afw.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries afw.com operates in
afw.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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afw.com channels
Identify top traffic channels that drive growth for afw.comand discover how performance of traffic channels has changed over time.
afw.com Google Ads spend
Evaluate afw.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
afw.com devices
Review afw.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
