afw.com
AFW.com is an online platform that sells a wide range of furniture and home decor items. They offer an extensive selection of products for various areas of the home, including living rooms, bedrooms, dining rooms, and outdoor spaces. The website provides a user-friendly interface for customers to explore and purchase items to enhance their living spaces.
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afw.com Annual Revenue and Growth
afw.com's annual sales on its online store amounted to $63.9M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.
afw.com's monthly revenueOVER TIME
Over the past three months, afw.com revenue has experienced growth of 1.4%, compared to the preceding three months.
afw.com competitors
In September 2025, afw.com reported a revenue of $4,501,116 with 6,806 transactions and 899,157 sessions. The Average Order Value (AOV) ranged between $650-$675, and the conversion rate was between 0.50-1.00. Comparatively, ashleyfurniture.com outperformed afw.com with a revenue of $86,582,202, 73,505 transactions, and 11,590,106 sessions. The AOV for ashleyfurniture.com was $1175-$1200, with a similar conversion rate. colemanfurniture.com had revenue close to afw.com at $3,941,084 but had fewer transactions and sessions. Their AOV was higher at $1450-$1475. afd-furniture.com and americanfurnitureofslidell.com had lower revenue and sessions compared to afw.com, while americanfreight.com had similar revenue but a higher conversion rate. Overall, afw.com showed solid performance, especially in terms of AOV and conversion rate when compared to its competitors.
Revenue share by device at afw.com
In September large majority of sales on afw.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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afw.com channels
Identify top traffic channels that drive growth for afw.comand discover how performance of traffic channels has changed over time.
afw.com Google Ads spend
Evaluate afw.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
afw.com devices
Review afw.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
