GRIPS CUSTOMERS & RESEARCH PARTNERS
BMX bicycles, frames, components, and protective gear designed for trick riding, stunt performance, and off-road cycling applications for enthusiasts and riders.
1.72M
918K
0.5-1.0%
$300-400
20+
BMX's aggregate online sales across tracked retailers amounted to $21M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 7% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
54%
Mobile
46%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across BMX retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across BMX retailers, with performance tracked over time.
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