Home/Insights/Industries/Outdoor & Sporting Goods/Outdoor Equipment and SafetyOnline Industry Intelligence — Outdoor & Sporting Goods — Jun 2026

Outdoor Equipment and Safety

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Outdoor and tactical gear for camping, hiking, and water sports. Products include backpacks, survival equipment, apparel, and accessories for adventure activities.

3.87M

Revenue
Jun 26

665K

Sessions
Jun 26

2.0-2.5%

Conv. rate
Jun 26

$200-300

AOV
Jun 26

10+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

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Outdoor Equipment and Safety Annual Online Revenue and Growth

Outdoor Equipment and Safety's aggregate online sales across tracked retailers amounted to $33M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$33M

Annual growth forecast

2025/2026

0-5%

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eCommerce Revenue

Revenue by year

Outdoor Equipment and Safety monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 72% from Jan to Jun.

Monthly revenue

Indexed values, 0-100

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Top products in Outdoor Equipment and Safety

BY REVENUE

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Outdoor Equipment and Safety revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

71%

Mobile

29%

Outdoor Equipment and Safety performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

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Outdoor Equipment and Safety traffic channels

Identify the top traffic channels driving growth across Outdoor Equipment and Safety retailers, and see how channel performance has shifted over time.

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Outdoor Equipment and Safety Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Outdoor Equipment and Safety retailers, with performance tracked over time.

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Outdoor Equipment and Safety top markets

Explore the key markets for Outdoor Equipment and Safety — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Outdoor Equipment and Safety retailer rankings

See how retailers rank within Outdoor Equipment and Safety and worldwide by revenue, traffic and growth.

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Outdoor & Sporting Goods categories

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