GRIPS CUSTOMERS & RESEARCH PARTNERS
New, used, and rare books across all genres including fiction, non-fiction, textbooks, and children's literature. Online retailers offering both digital and physical book editions.
116M
53M
1.5-2.0%
$100-200
80+
Book's aggregate online sales across tracked retailers amounted to $1.6B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 33% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
67%
Mobile
33%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 80+
Identify the top traffic channels driving growth across Book retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Book retailers, with performance tracked over time.
Other
Book and Educational Resources
30+ retailers tracked
Independent Bookstores and Literary
20+ retailers tracked
Media and Entertainment
20+ retailers tracked
Catholic Books and Educational Materials
20+ retailers tracked
Special Education Resources
15+ retailers tracked
Homeschooling Educational Resources
10+ retailers tracked
Media and Electronics Resale
10+ retailers tracked
