GRIPS CUSTOMERS & RESEARCH PARTNERS
Licensed sports team merchandise, apparel, headwear, and fan accessories for various sports.
87M
34M
1.5-2.0%
$100-200
40+
Sports Merchandise's aggregate online sales across tracked retailers amounted to $1.09B in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 37% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
54%
Mobile
46%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 40+
Identify the top traffic channels driving growth across Sports Merchandise retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Sports Merchandise retailers, with performance tracked over time.
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