GRIPS CUSTOMERS & RESEARCH PARTNERS
Sports team headwear, hats, jerseys, and apparel featuring officially licensed professional and collegiate team merchandise.
31M
14M
1.5-2.0%
$100-200
15+
Sports Apparel and Headwear's aggregate online sales across tracked retailers amounted to $361M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 39% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
54%
Desktop
46%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Sports Apparel and Headwear retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Sports Apparel and Headwear retailers, with performance tracked over time.
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