GRIPS CUSTOMERS & RESEARCH PARTNERS
Outdoor and tactical gear including hunting apparel, backpacks, specialized footwear, and fitness training equipment for mountain activities.
7.1M
1.73M
1.5-2.0%
$200-300
15+
Outdoor Fitness and Tactical Training Gear's aggregate online sales across tracked retailers amounted to $140M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 63% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
53%
Desktop
47%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Outdoor Fitness and Tactical Training Gear retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Outdoor Fitness and Tactical Training Gear retailers, with performance tracked over time.
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