GRIPS CUSTOMERS & RESEARCH PARTNERS
Fashion apparel including jeans, denim, tops, bottoms, dresses, swimwear, and contemporary clothing for men and women.
198M
89M
1.5-2.0%
$100-200
20+
Fashion Denim and Apparel's aggregate online sales across tracked retailers amounted to $2.84B in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 48% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
76%
Mobile
24%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Fashion Denim and Apparel retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Fashion Denim and Apparel retailers, with performance tracked over time.
Other
