GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to April 2026 across Home Depot and Lowe's, True Fine demonstrated strong momentum with revenue growing 86.0% over the tracked period. Home Depot dominated as the brand's primary retail channel, capturing 67.6% of total revenue share compared to Lowe's at 32.4%. The brand's average product price stood at $86.19, reflecting a diverse portfolio with individual items ranging from under $50 to over $350. Most recently, True Fine continued its upward trajectory with a 12.5% month-over-month revenue increase, signaling sustained consumer demand. This consistent growth across major home improvement retailers positions True Fine as a brand gaining notable traction in its competitive segment.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 86% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for True Fine on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for True Fine.
BY REVIEW COUNT
Across 9.2K ratings on 2 retailers, True Fine averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 9.2K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$169.75
Price
$45K
Revenue