GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January to April 2026 across Lowes, Ace Hardware, and Menards, Spruce demonstrated exceptional momentum with revenue growing 361.7% over the observed period. Lowes.com dominated as the leading retail channel, commanding a 59.1% share of Spruce's total revenue, followed by Ace Hardware at 28.2% and Menards at 11.7%. The brand's average product price held steady at $25.07, reflecting consistent pricing strategy across all tracked retailers. Month-over-month revenue surged 127.4%, signaling accelerating consumer demand and strong seasonal traction. This distribution mix highlights Spruce's firm positioning within the home improvement retail landscape, with significant concentration in the Lowes channel.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 362% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 0% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Spruce on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Spruce.