GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Spruce generated the majority of its revenue through Lowes.com, which accounted for 72.9% of its total revenue share during Q1 2026 (January–March), tracked across Lowe's, Ace Hardware, Menards, and Home Depot. Ace Hardware followed as the second-largest retail partner, contributing 24.3% of revenue share, while Menards and Home Depot combined represented less than 3% of the brand's sales footprint. The brand's average product price during this period was $25.55, reflecting a relatively stable pricing strategy with only a 0.3% overall decrease in average price. Notably, Spruce experienced significant revenue momentum, with month-over-month growth reaching as high as 102.9% within the quarter. This strong growth trajectory, culminating in a 21.7% overall revenue increase across the period, suggests rising consumer demand and expanding retail presence for the brand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 22% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 0% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Spruce on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Spruce.
BY REVENUE