GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from January to May 2026, Spruce demonstrated strong momentum across Lowe's, Ace Hardware, and Menards, with revenue surging 225.0% over the tracked period. Lowe's accounted for the largest share of Spruce's revenue at 53.9%, followed by Ace Hardware at 27.4% and Menards at 18.0%. The brand's average product price held steady at $25.12, reflecting consistent positioning across its retail partners. Month-over-month revenue growth reached 42.9%, signaling accelerating consumer demand. Spruce's diversified retailer presence and rapid sales growth suggest the brand is gaining significant traction in the home improvement channel.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 225% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Spruce on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Spruce.
BY REVIEW COUNT
Across 53K ratings on 3 retailers, Spruce averages 4.3★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.3
/ 5
From 53K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.