GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and Home Depot, Reolink demonstrates a heavily concentrated retail strategy, with Amazon commanding 98.0% of the brand's total revenue share. The brand's average product price sits at $193.06, though its top-selling SKUs on Amazon range from $149.99 for solar-powered models to $1,500.74 for premium 12MP commercial systems. Reolink showed steady momentum during this period, with overall revenue growing 5.1% across the tracked timeframe. Average pricing remained relatively stable, increasing just 0.7% overall, suggesting the brand is maintaining competitive positioning without significant price fluctuations. Home Depot accounts for only 1.9% of revenue share, indicating a significant opportunity for Reolink to diversify its retail distribution footprint.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 5% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Reolink on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Reolink.
BY REVIEW COUNT
Across 850K ratings on 2 retailers, Reolink averages 4.2★. Most reviews sit on products in the 4.2–4.4★ range.
BRAND AVERAGE
4.2
/ 5
From 850K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$1,099.99
Price
$2.54M
Revenue
$1,499.99
Price
$2.19M
Revenue
$149.99
Price
$1.55M
Revenue
$1,500.74
Price
$1.04M
Revenue
