GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Ace Hardware, Lowe's, and The Home Depot from January 1 to September 30, 2026, Phenoseal — a brand under RPM International Inc. (NYSE: RPM) — maintains a notably balanced retail footprint. Ace Hardware accounts for the largest slice of year-to-date revenue at 48.8%, followed closely by Lowe's at 38.9%, while The Home Depot contributes a comparatively modest 12.3%. The brand's average product price sits at $10.35, positioning it firmly in the accessible mid-range tier of its category. Pricing has drifted downward over the measured period, with the average falling 16.5% overall and easing a further 0.6% to $9.82 in the most recent month. Even so, momentum remains positive, with revenue climbing 10.6% month over month and finishing 1.9% higher across the tracked window.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 17% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Phenoseal on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Phenoseal.
BY REVENUE
Phenoseal sells 16% online and 84% offline. Online runs through 2 channels; offline through 2. Online share has moved from 16% in May to 9% in Sep.
Online
16%
84%
Offline
Online channels
16%
Offline channels
84%
BY REVIEW COUNT
Across 20K ratings on 3 channels, Phenoseal averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 20K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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