Mr. Steam

Mr. Steam Market Overview

According to Grips Intelligence in-store data covering January 1 to June 30, 2026 across Home Depot and Lowe's, Mr. Steam averaged a product price of $3,144.35, with revenue declining sharply by 34.8% over the period. Home Depot dominated the brand's channel mix at a 79.8% revenue share, while Lowe's accounted for the remaining 20.2%. The brand's average selling price also softened, falling 15.3% overall and landing at $2,865.50 in the most recent tracked month. Home Depot skewed toward premium, high-wattage steam generators priced above $5,000, whereas Lowe's leaned into lower-priced control kits and accessories ranging from roughly $420 to under $1,900, underscoring a distinct positioning split between the two retailers.