GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Home Depot and Lowe's, Modern Forms carries an average product price of $438.02. Home Depot accounts for the larger share of tracked revenue at 56.4%, with Lowe's close behind at 43.5%, pointing to a fairly balanced two-retailer footprint. Revenue has climbed 4.8% over the tracked period, including a 2.7% month-over-month gain in the most recent reading. Average selling price has moved up in tandem, rising 3.4% overall to $448.92, a 4.5% monthly increase that suggests mix is shifting toward higher-priced items. Together, the price and revenue trends indicate the brand is growing through premium positioning rather than discounting.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Modern Forms on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Modern Forms.
BY REVIEW COUNT
Across 26K ratings on 2 channels, Modern Forms averages 4.1★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.1
/ 5
From 26K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$323.29
Price
$537K
Revenue
$76.30
Price
$523K
Revenue
$590.94
Price
$300K
Revenue
$324.46
Price
$267K
Revenue
$498.71
Price
$197K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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