Grips Intelligence in-store data tracked MaxLite across Home Depot and Ace Hardware from January 1 to September 30, 2026, with revenue up 5.5% over the period. Home Depot dominates the brand's footprint at 97.4% of year-to-date revenue, leaving Ace Hardware a narrow 2.4% slice and underscoring heavy single-retailer concentration. The average product price sits at $96.20, and pricing firmed roughly 2.9% across the tracked window, reaching $93.09 in the most recent month measured. That pricing strength did not fully insulate the brand from volatility, as monthly revenue fell 25.9% sequentially during the July-to-September stretch. The assortment skews toward higher-ticket items, with top Home Depot listings priced between roughly $43 and $265, according to Grips Intelligence.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for MaxLite on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for MaxLite.
BY REVENUE
$264.99
Price
$702K
Revenue
$264.99
Price
$519K
Revenue
$42.99
Price
$388K
Revenue
$198.99
Price
$227K
Revenue
$162.99
Price
$82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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