According to Grips Intelligence in-store data tracked from January 1 to July 31, 2026 across Lowe's and Home Depot, Masonite's revenue declined 19.8% over the period, including a 15.0% month-over-month drop in the most recent month. The brand's sales are split almost evenly between the two retailers, with lowes.com accounting for 50.3% of revenue and homedepot.com close behind at 49.7%. The average product price across the tracked assortment stood at $230.79, while the most recent monthly average of $171.89 marked an 8.6% increase versus the prior month and a 1.9% rise over the full period. That pricing gap reflects a sharp contrast between channels, where top-selling Home Depot items ranged from roughly $920 to $1,729 and Lowe's bestsellers clustered between $70 and $280. The combination of falling revenue and modest price gains suggests volume pressure rather than pricing weakness is driving the decline.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 20% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Masonite on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Masonite.
BY REVENUE
Masonite sells 38% online and 62% offline. Online runs through 2 channels; offline through 1. Online share has moved from 62% in Mar to 34% in Jul.
Online
38%
62%
Offline
Online channels
38%
Offline channels
62%
BY REVIEW COUNT
Across 287K ratings on 2 channels, Masonite averages 4.0★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.0
/ 5
From 287K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,398.00
Price
$45K
Revenue
$786.00
Price
$42K
Revenue
$330.88
Price
$40K
Revenue
$478.98
Price
$31K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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