GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026, Kraft Tool Co. tracks across a single retail channel, with homedepot.com accounting for 99.9% of year-to-date revenue. The brand's average product price sits at $45.06 for the full period, placing it in the mid-tier range for its retail environment. Momentum has been positive in the most recent quarter, with revenue up 35.2% month over month and 21.9% higher across the tracked window. Pricing has moved in the same direction, climbing 9.1% in the latest month to an average of $48.31 and rising 6.3% overall. The combination of simultaneous revenue and price gains suggests demand has held firm despite upward price movement, a notable signal of pricing power within this concentrated distribution footprint.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 22% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Kraft Tool Co. on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Kraft Tool Co..
BY REVIEW COUNT
Across 2.85K ratings on 1 channel, Kraft Tool Co. averages 3.9★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.9
/ 5
From 2.85K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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