GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data spanning January 1 to June 30, 2026, Kraft Tool Co. generated the vast majority of its tracked revenue through a single channel, with homedepot.com accounting for 99.2% of year-to-date sales. Between April 1 and June 30, 2026, the brand's revenue climbed 3.5% month-over-month, though its overall revenue declined 35.1% across the tracked period. The average product price stood at $49.95, while the most recent monthly average reached $56.12, marking a 24.2% month-over-month increase and a 31.1% rise over the full period. Kraft Tool Co. is a privately held company, so no stock ticker applies. These figures underscore both the brand's heavy channel concentration and a notable upward trajectory in pricing despite softer top-line performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 35% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 31% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Kraft Tool Co. on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Kraft Tool Co..
BY REVIEW COUNT
Across 2.89K ratings on 1 channel, Kraft Tool Co. averages 3.9★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.9
/ 5
From 2.89K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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