Iron & Oak

Iron & Oak Market Overview

According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Home Depot and Lowe's, Iron & Oak maintains a premium positioning with an average product price of $3,945.92. Home Depot dominates the brand's footprint, accounting for 80.7% of year-to-date revenue, while Lowe's contributes the remaining 19.3%. Momentum accelerated sharply in the third quarter, with revenue climbing 94.3% month over month and rising 118.5% across the tracked period. Pricing has firmed alongside that growth, with the average price reaching $4,191.32, up 7.9% month over month and 9.2% overall. The combination of concentrated retail distribution and simultaneous price and volume gains suggests strengthening demand rather than discount-driven sales.