GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across Lowes.com and HomeDepot.com, GDFStudio generates an overwhelming 98.9% of its tracked revenue through Lowes.com, with HomeDepot.com accounting for just 1.1%. The brand experienced strong momentum during this period, with revenue growing 96.6% month-over-month and 36.5% overall across the two-month window. Average product pricing also trended upward, rising 8.1% over the period to reach $329.17. This combination of accelerating revenue and increasing average prices suggests GDFStudio is successfully scaling its presence while maintaining pricing power in the online home improvement retail channel.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 37% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 8% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for GDFStudio on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for GDFStudio.