GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across Lowes.com and HomeDepot.com, Fun Orange demonstrated strong momentum with overall revenue growing 41.3% over the tracked period. The brand's average product price rose 12.9% to $293.90, signaling a notable shift toward higher-priced items in its assortment. Lowes.com dominated Fun Orange's retail distribution, commanding a 97.0% revenue share compared to just 3.0% for HomeDepot.com. Month-over-month revenue surged an impressive 64.7%, suggesting accelerating consumer demand heading into early 2026. This heavy concentration on a single retail partner presents both a strength in channel focus and a potential risk worth monitoring.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 41% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 13% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Fun Orange on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Fun Orange.
BY REVENUE
$210.80
Price
$16K
Revenue
$164.38
Price
$13K
Revenue
$237.00
Price
$5.9K
Revenue
$219.00
Price
$5K
Revenue
$199.00
Price
$4.78K
Revenue