GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data covering January 1 through September 30, 2026 across Amazon and homedepot.com, Eureka — a brand owned by Midea Group (SZSE: 000333) — maintains an average product price of $76.59. Amazon is overwhelmingly dominant in the brand's channel mix, accounting for 97.3% of year-to-date revenue versus just 1.7% at homedepot.com. Revenue has contracted 13.6% over the tracked period, with the most recent month essentially flat at 0.3% growth month-over-month. Pricing has drifted lower alongside volume, with the average selling price falling 7.1% overall to $73.42, down another 1.6% in the latest month. The spread between channels is notable, as Home Depot's assortment skews toward higher-priced cordless stick models above $100 while Amazon's leading items cluster in the $65–$92 range.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Eureka on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Eureka.
BY REVIEW COUNT
Across 3.95M ratings on 2 channels, Eureka averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 3.95M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$154.73
Price
$48K
Revenue
$144.90
Price
$43K
Revenue
$101.97
Price
$40K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
