GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026, BlueParrott generated the vast majority of its revenue through Amazon, which accounted for 88.8% of total revenue share, with Best Buy capturing the remaining 11.1%. The brand's average product price during the period stood at $169.24, reflecting a notable 11.8% overall decrease in average pricing across the quarter. BlueParrott experienced a significant revenue decline of 39.0% over the tracked period, signaling potential headwinds in consumer demand or shifting competitive dynamics. Month-over-month revenue also fell 14.6%, accompanied by a 7.9% drop in average price, suggesting increased discounting or a shift toward lower-priced SKUs. These trends indicate that BlueParrott may be facing pricing pressure across its key retail channels as tracked by Grips Intelligence between January and March 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 39% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 12% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for BlueParrott on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for BlueParrott.
