GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Home Depot and Lowe's from January 1 to July 31, 2026, Armen Living, an owner-operated private company, saw revenue decline 32.9% over the period, including an 11.6% month-over-month drop in the most recent month. Home Depot accounted for the clear majority of brand revenue at 68.4%, with Lowe's contributing the remaining 31.2%. Average product price held at $313.98 across the period, edging up 0.9% overall but climbing a sharper 9.1% month-over-month to $320.98. That pricing strength alongside falling revenue suggests softer unit volumes rather than discounting pressure. Higher-ticket multi-piece assortments anchor the top-selling mix at both retailers, with several sets carrying average prices between roughly $1,200 and $5,000.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 33% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Armen living on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Armen living.
BY REVIEW COUNT
Across 49K ratings on 2 channels, Armen living averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 49K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,176.12
Price
$98K
Revenue
$770.59
Price
$84K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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