Home/Insights/Industries/Sports EquipmentOnline Industry Intelligence — May 2026

Sports Equipment

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Sports Equipment on Grips — e-commerce revenue performance across 10 tracked industries and 150+ retailers: monthly revenue trends, annual growth, and conversion benchmarks.

81M

Revenue
May 26

21M

Sessions
May 26

1.5-2.0%

Conv. rate
May 26

$200-300

AOV
May 26

150+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Sports Equipment Annual Online Revenue and Growth

Sports Equipment's aggregate online sales across tracked retailers amounted to $985M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$985M

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Sports Equipment monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 37% from Dec to May.

Monthly revenue

Indexed values, 0-100

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Top products in Sports Equipment

BY REVENUE

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Sports Equipment traffic channels

Identify the top traffic channels driving growth across Sports Equipment retailers, and see how channel performance has shifted over time.

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Sports Equipment Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Sports Equipment retailers, with performance tracked over time.

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Sports Equipment top markets

Explore the key markets for Sports Equipment — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Sports Equipment retailer rankings

See how retailers rank within Sports Equipment and worldwide by revenue, traffic and growth.

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