GRIPS CUSTOMERS & RESEARCH PARTNERS
Truck parts, off-road accessories, storage systems, performance components, bumpers, protective grill guards, and skid plates for trucks and outdoor adventure vehicles.
34M
8M
1.0-1.5%
$400-500
60+
Truck and Off-Road Accessories's aggregate online sales across tracked retailers amounted to $452M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 21% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
59%
Desktop
41%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 60+
Identify the top traffic channels driving growth across Truck and Off-Road Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Truck and Off-Road Accessories retailers, with performance tracked over time.
Other
Aftermarket Automotive
90+ retailers tracked
European Automotive Performance Parts
50+ retailers tracked
OEM Automotive Parts
40+ retailers tracked
BMW Performance and Parts
30+ retailers tracked
Automotive Carbon Fiber Components
20+ retailers tracked
Vintage Ford Automobile Parts
10+ retailers tracked
Motorsport Performance and Safety Gear
10+ retailers tracked
