GRIPS CUSTOMERS & RESEARCH PARTNERS
Sewing equipment and supplies including sewing machines, patterns, fabric, notions, and accessories for crafting and sewing hobby enthusiasts and professionals.
12M
4.2M
1.5-2.0%
$100-200
60+
Sewing Patterns and Accessories's aggregate online sales across tracked retailers amounted to $159M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 14% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
59%
Mobile
41%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 60+
Identify the top traffic channels driving growth across Sewing Patterns and Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Sewing Patterns and Accessories retailers, with performance tracked over time.
Other
Musical Instruments and Accessories
150+ retailers tracked
Sewing and Quilting Supplies
100+ retailers tracked
Yarn and Fiber Arts Supplies
100+ retailers tracked
Fabric and Sewing Supplies
100+ retailers tracked
Art and Home Decor
100+ retailers tracked
Knitting and Crochet Supplies
90+ retailers tracked
Toys and Collectibles
90+ retailers tracked
