GRIPS CUSTOMERS & RESEARCH PARTNERS
Jigsaw puzzles, brain teasers, and game puzzles in various themes and difficulty levels.
1.93M
931K
2.5-3.0%
$0-100
20+
Puzzles and Brain Teasers's aggregate online sales across tracked retailers amounted to $41M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 66% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
57%
Desktop
43%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Puzzles and Brain Teasers retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Puzzles and Brain Teasers retailers, with performance tracked over time.
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