GRIPS CUSTOMERS & RESEARCH PARTNERS
Barware including glassware, cocktail shakers, jiggers, tools, and accessories for home bartenders and cocktail enthusiasts. Craft and vintage options emphasize mixology quality.
1.73M
846K
1.5-2.0%
$100-200
10+
Cocktail and Barware's aggregate online sales across tracked retailers amounted to $23M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 35% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
77%
Mobile
23%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Cocktail and Barware retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Cocktail and Barware retailers, with performance tracked over time.
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