According to in-store data from Grips Intelligence covering January to April 2026, Magnolia Home by Joanna Gaines generated the vast majority of its tracked revenue through homedepot.com, which accounted for 84.5% of revenue share, while acehardware.com captured the remaining 15.5%. The brand's average product price stood at $30.68 across both retailers during this period. Notably, the average price trend showed a significant 118.1% increase over the tracked timeframe, suggesting a shift toward higher-priced product sales. Meanwhile, overall revenue experienced a modest decline of 6.7% across the reporting period, indicating some softening in consumer demand despite the upward pricing movement. Home Depot's dominance as the primary retail channel underscores the brand's strong positioning within the home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 7% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 118% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Magnolia Home by Joanna Gaines on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Magnolia Home by Joanna Gaines.
BY REVENUE
$20.68
Price
$29K
Revenue
$20.61
Price
$21K
Revenue
$26.99
Price
$9.9K
Revenue
TO MAGNOLIA HOME BY JOANNA GAINES