HomLux

HomLux Market Overview

HomLux generated in-store sales tracked by Grips Intelligence across Lowe's and Home Depot from January 1 to July 31, 2026, with Lowe's accounting for the clear majority at 77.6% of year-to-date revenue versus 22.4% at Home Depot. The brand's average selling price stood at $144.74, though pricing softened over the period, declining 6.7% overall and slipping another 0.2% month-over-month to $145.66 in the most recent reading. Revenue momentum has been mixed, rising 12.8% versus the prior month yet finishing essentially flat with a 0.5% decline across the May through July timeseries window. Assortment spans a wide price spectrum, from sub-$70 storage and shelving units at Lowe's to multi-light pendant fixtures at Home Depot averaging above $1,000. The combination of a narrow two-retailer footprint and heavy concentration at a single channel leaves the brand's performance closely tied to Lowe's shelf placement.