GRIPS CUSTOMERS & RESEARCH PARTNERS
Off-road vehicle accessories and parts including custom bumpers, suspension systems, LED lighting solutions, armor plating, and other performance enhancement modifications.
16M
2.85M
0.5-1.0%
$500-600
70+
Off-Road and Automotive Accessories's aggregate online sales across tracked retailers amounted to $211M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 15% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
53%
Mobile
47%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 70+
Identify the top traffic channels driving growth across Off-Road and Automotive Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Off-Road and Automotive Accessories retailers, with performance tracked over time.
Other
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650+ retailers tracked
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200+ retailers tracked
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150+ retailers tracked
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Powersports Parts and Accessories
100+ retailers tracked
Automotive Suspension Components
100+ retailers tracked
