GRIPS CUSTOMERS & RESEARCH PARTNERS
Guitars, strings, picks, effects pedals, and accessories for guitarists plus educational resources and instructional materials.
692K
358K
2.0-2.5%
$0-100
10+
Guitar and String Instruments's aggregate online sales across tracked retailers amounted to $8.8M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 4% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
73%
Mobile
27%
Identify the top traffic channels driving growth across Guitar and String Instruments retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Guitar and String Instruments retailers, with performance tracked over time.
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