Women's fashion apparel including trendy dresses, tops, jeans, swimwear, shoes, and fashion accessories for various occasions.
193M
103M
2.0-2.5%
$0-100
20+
Women’s Fashion and Beauty's aggregate online sales across tracked retailers amounted to $2.36B in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 32% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
75%
Mobile
25%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 20+
Identify the top traffic channels driving growth across Women’s Fashion and Beauty retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Women’s Fashion and Beauty retailers, with performance tracked over time.
Other