Home/Insights/Industries/Apparel & Accessories/Sustainable Fashion and AccessoriesOnline Industry Intelligence — Apparel & Accessories — Jun 2026

Sustainable Fashion and Accessories

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Sustainable and ethically-made apparel and accessories created with eco-friendly materials, organic fabrics, and fair-trade manufacturing practices and standards.

31M

Revenue
Jun 26

11M

Sessions
Jun 26

1.5-2.0%

Conv. rate
Jun 26

$100-200

AOV
Jun 26

80+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Sustainable Fashion and Accessories Annual Online Revenue and Growth

Sustainable Fashion and Accessories's aggregate online sales across tracked retailers amounted to $220M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$220M

Annual growth forecast

2025/2026

20-50%

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eCommerce Revenue

Revenue by year

Sustainable Fashion and Accessories monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 60% from Jan to Jun.

Monthly revenue

Indexed values, 0-100

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Top products in Sustainable Fashion and Accessories

BY REVENUE

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Sustainable Fashion and Accessories revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

76%

Mobile

24%

Sustainable Fashion and Accessories performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 80+

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Sustainable Fashion and Accessories traffic channels

Identify the top traffic channels driving growth across Sustainable Fashion and Accessories retailers, and see how channel performance has shifted over time.

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Sustainable Fashion and Accessories Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Sustainable Fashion and Accessories retailers, with performance tracked over time.

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Sustainable Fashion and Accessories top markets

Explore the key markets for Sustainable Fashion and Accessories — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Sustainable Fashion and Accessories retailer rankings

See how retailers rank within Sustainable Fashion and Accessories and worldwide by revenue, traffic and growth.

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