GRIPS CUSTOMERS & RESEARCH PARTNERS
Sunglasses and eyewear in various styles and lens options. Features replacement lenses, prescription options, and designer frames.
10M
4.27M
1.5-2.0%
$100-200
30+
Sunglasses's aggregate online sales across tracked retailers amounted to $129M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 5% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
55%
Mobile
45%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 30+
Identify the top traffic channels driving growth across Sunglasses retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Sunglasses retailers, with performance tracked over time.
Other
Fashion Apparel and Accessories
850+ retailers tracked
Women's Fashion and Accessories
850+ retailers tracked
Jewelry
650+ retailers tracked
Fashion and Lifestyle
500+ retailers tracked
Footwear
450+ retailers tracked
Fashion Jewelry and Accessories
450+ retailers tracked
Contemporary Women's Fashion
450+ retailers tracked
