Home/Insights/Industries/Apparel & Accessories/Running and FitnessIndustry Intelligence — Apparel & Accessories — Apr 2026

Running and Fitness

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Running shoes and athletic footwear engineered for performance, along with related apparel and fitness accessories.

144M

Revenue
Apr 26

46M

Sessions
Apr 26

2.0-2.5%

Conv. rate
Apr 26

$100-200

AOV
Apr 26

30+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

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Running and Fitness Annual Revenue and Growth

Running and Fitness's aggregate online sales across tracked retailers amounted to $1.62B in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)

2025

$1.62B

Annual growth forecast

2025/2026

<0%

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eCommerce Revenue

Revenue by year

Running and Fitness monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 4% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Running and Fitness

BY REVENUE

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Running and Fitness revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

65%

Mobile

35%

Running and Fitness performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 30+

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Running and Fitness traffic channels

Identify the top traffic channels driving growth across Running and Fitness retailers, and see how channel performance has shifted over time.

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Running and Fitness Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Running and Fitness retailers, with performance tracked over time.

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Running and Fitness top markets

Explore the key markets for Running and Fitness — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Running and Fitness retailer rankings

See how retailers rank within Running and Fitness and worldwide by revenue, traffic and growth.

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