Home/Insights/Industries/Apparel & Accessories/Motorcycle Helmets and Protective GearOnline Industry Intelligence — Apparel & Accessories — May 2026

Motorcycle Helmets and Protective Gear

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Motorcycle helmets, jackets, gloves, boots, pants, protective vests, and riding gear designed for motorcycle safety, comfort, and style.

51M

Revenue
May 26

16M

Sessions
May 26

1.0-1.5%

Conv. rate
May 26

$200-300

AOV
May 26

40+

Retailers
Tracked

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Motorcycle Helmets and Protective Gear Annual Online Revenue and Growth

Motorcycle Helmets and Protective Gear's aggregate online sales across tracked retailers amounted to $401M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$401M

Annual growth forecast

2025/2026

20-50%

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eCommerce Revenue

Revenue by year

Motorcycle Helmets and Protective Gear monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 67% from Dec to May.

Monthly revenue

Indexed values, 0-100

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Top products in Motorcycle Helmets and Protective Gear

BY REVENUE

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Motorcycle Helmets and Protective Gear revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

56%

Mobile

44%

Motorcycle Helmets and Protective Gear performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 40+

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Motorcycle Helmets and Protective Gear traffic channels

Identify the top traffic channels driving growth across Motorcycle Helmets and Protective Gear retailers, and see how channel performance has shifted over time.

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Motorcycle Helmets and Protective Gear Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Motorcycle Helmets and Protective Gear retailers, with performance tracked over time.

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Motorcycle Helmets and Protective Gear top markets

Explore the key markets for Motorcycle Helmets and Protective Gear — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Motorcycle Helmets and Protective Gear retailer rankings

See how retailers rank within Motorcycle Helmets and Protective Gear and worldwide by revenue, traffic and growth.

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