GRIPS CUSTOMERS & RESEARCH PARTNERS
Modest clothing including abayas, hijabs, dresses, tunics, and conservative fashion items for women seeking coverage.
1.73M
1.54M
1.5-2.0%
$0-100
30+
Modest Fashion's aggregate online sales across tracked retailers amounted to $19M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 40% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
76%
Desktop
24%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Modest Fashion retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Modest Fashion retailers, with performance tracked over time.
Other
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850+ retailers tracked
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650+ retailers tracked
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450+ retailers tracked
Fashion Jewelry and Accessories
450+ retailers tracked
Contemporary Women's Fashion
450+ retailers tracked
