Home/Insights/Industries/Apparel & Accessories/Men's Casual and Active ApparelOnline Industry Intelligence — Apparel & Accessories — Jun 2026

Men's Casual and Active Apparel

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Men's casual and performance activewear including shorts, athletic wear, and lifestyle apparel.

55M

Revenue
Jun 26

12M

Sessions
Jun 26

3.0-3.5%

Conv. rate
Jun 26

$100-200

AOV
Jun 26

15+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

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Men's Casual and Active Apparel Annual Online Revenue and Growth

Men's Casual and Active Apparel's aggregate online sales across tracked retailers amounted to $474M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue Tracked (GMV)

2025

$474M

Annual growth forecast

2025/2026

50%+

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eCommerce Revenue

Revenue by year

Men's Casual and Active Apparel monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 2% from Jan to Jun.

Monthly revenue

Indexed values, 0-100

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Top products in Men's Casual and Active Apparel

BY REVENUE

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Men's Casual and Active Apparel revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

80%

Mobile

20%

Men's Casual and Active Apparel performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

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Men's Casual and Active Apparel traffic channels

Identify the top traffic channels driving growth across Men's Casual and Active Apparel retailers, and see how channel performance has shifted over time.

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Men's Casual and Active Apparel Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Men's Casual and Active Apparel retailers, with performance tracked over time.

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Men's Casual and Active Apparel top markets

Explore the key markets for Men's Casual and Active Apparel — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Men's Casual and Active Apparel retailer rankings

See how retailers rank within Men's Casual and Active Apparel and worldwide by revenue, traffic and growth.

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