GRIPS CUSTOMERS & RESEARCH PARTNERS
Martial arts and MMA equipment including gis, protective gear, apparel, training supplies, and technical sportswear for combat sports athletes.
511K
167K
2.0-2.5%
$100-200
10+
Martial Arts and Fitness Gear's aggregate online sales across tracked retailers amounted to $6.5M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 6% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
63%
Mobile
37%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Martial Arts and Fitness Gear retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Martial Arts and Fitness Gear retailers, with performance tracked over time.
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