Home/Insights/Industries/Apparel & Accessories/Eyewear and Safety GlassesIndustry Intelligence — Apparel & Accessories — Apr 2026

Eyewear and Safety Glasses

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Eyewear including prescription glasses, sunglasses, safety glasses, and protective eyewear for industrial and personal applications.

6.4M

Revenue
Apr 26

2.67M

Sessions
Apr 26

1.5-2.0%

Conv. rate
Apr 26

$100-200

AOV
Apr 26

30+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

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Eyewear and Safety Glasses Annual Revenue and Growth

Eyewear and Safety Glasses's aggregate online sales across tracked retailers amounted to $76M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)

2025

$76M

Annual growth forecast

2025/2026

<0%

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eCommerce Revenue

Revenue by year

Eyewear and Safety Glasses monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 10% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Eyewear and Safety Glasses

BY REVENUE

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Eyewear and Safety Glasses revenue by device

BY REVENUE

Share of industry revenue split across devices.

Mobile

51%

Desktop

49%

Eyewear and Safety Glasses performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 30+

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Eyewear and Safety Glasses traffic channels

Identify the top traffic channels driving growth across Eyewear and Safety Glasses retailers, and see how channel performance has shifted over time.

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Eyewear and Safety Glasses Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Eyewear and Safety Glasses retailers, with performance tracked over time.

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Eyewear and Safety Glasses top markets

Explore the key markets for Eyewear and Safety Glasses — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Eyewear and Safety Glasses retailer rankings

See how retailers rank within Eyewear and Safety Glasses and worldwide by revenue, traffic and growth.

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