Home/Insights/Industries/Apparel & Accessories/Curated Fashion and LifestyleIndustry Intelligence — Apparel & Accessories — Apr 2026

Curated Fashion and Lifestyle

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Curated selections of contemporary fashion, accessories, footwear, and lifestyle goods emphasizing quality, sustainability, and unique designer pieces.

12M

Revenue
Apr 26

5.7M

Sessions
Apr 26

1.0-1.5%

Conv. rate
Apr 26

$100-200

AOV
Apr 26

40+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Curated Fashion and Lifestyle Annual Revenue and Growth

Curated Fashion and Lifestyle's aggregate online sales across tracked retailers amounted to $116M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)

2025

$116M

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Curated Fashion and Lifestyle monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 12% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Curated Fashion and Lifestyle

BY REVENUE

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Curated Fashion and Lifestyle revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

73%

Mobile

27%

Curated Fashion and Lifestyle performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 40+

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Curated Fashion and Lifestyle traffic channels

Identify the top traffic channels driving growth across Curated Fashion and Lifestyle retailers, and see how channel performance has shifted over time.

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Curated Fashion and Lifestyle Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Curated Fashion and Lifestyle retailers, with performance tracked over time.

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Curated Fashion and Lifestyle top markets

Explore the key markets for Curated Fashion and Lifestyle — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Curated Fashion and Lifestyle retailer rankings

See how retailers rank within Curated Fashion and Lifestyle and worldwide by revenue, traffic and growth.

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