GRIPS CUSTOMERS & RESEARCH PARTNERS
Costumes, dress-up clothes, and imaginative play accessories for children, featuring fantasy, superhero, and character themes.
1.31M
967K
1.5-2.0%
$0-100
15+
Children's Costumes and Dress-Up Accessories's aggregate online sales across tracked retailers amounted to $37M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 49% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
81%
Desktop
19%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Children's Costumes and Dress-Up Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Children's Costumes and Dress-Up Accessories retailers, with performance tracked over time.
Other
Fashion Apparel and Accessories
850+ retailers tracked
Women's Fashion and Accessories
850+ retailers tracked
Jewelry
650+ retailers tracked
Fashion and Lifestyle
500+ retailers tracked
Footwear
450+ retailers tracked
Fashion Jewelry and Accessories
450+ retailers tracked
Contemporary Women's Fashion
450+ retailers tracked
