GRIPS CUSTOMERS & RESEARCH PARTNERS
Alpaca wool apparel and accessories including sweaters, scarves, socks, blankets, and home décor items made from high-quality alpaca fiber.
1.34M
257K
2.0-2.5%
$200-300
10+
Alpaca's aggregate online sales across tracked retailers amounted to $10M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 38% from Jan to Jun.
BY REVENUE
Share of industry revenue split across devices.
Desktop
87%
Mobile
13%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Alpaca retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Alpaca retailers, with performance tracked over time.
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